Joleene is spunky. She’s driven. And she know exactly what it takes to create phenomenal content.

Joleene spent nearly three decades in the newsroom as an award-winning journalist and anchor. She loved the thrill of the story and knew how to write each one so they hooked viewers immediately.

After years of chasing firetrucks, she switched gears and began a new adventure at PBS, where she became a senior producer and (wait for it…) a game show host!

Aside from this role, she was the senior producer and creator of “WPBS Weekly,” a regional human interest program. She also created and produced a local cooking show with the North Country’s #1 radio DJ, Johnny Spezzano called “Johnny on Fire.” Both shows are still on the air today.

Little did she know how all of her production experience and knowledge would come into play when she started her UGC career. Because of it, she has generated thousands of dollars for brands. And they keep coming back.